
Companies Band Togther to Eliminate Clamhell Packaging

Electronics manufacturers are finally banding together to eliminate that annoying clamshell packaging we all know and loathe. Amazon, Sony, Microsoft and Best Buy have now all jumped aboard a bandwagon to eliminate the clamshell for good.
According to several sources, 6,000 Americans per year make hospital visits because of injuries sustained by opening those clamshells. So, it’s good news that Sony is implementing a package, for use at Best Buy and Walmart, that is easily opened but emits a loud noise to deter in-store thieves. Mike Fasulo, chief marketing officer for Sony, says by way of an apology "None of us intentionally tried to make this a hassle for consumers." Burn, clamshell, burn.

Amazon Takes Stand to Eliminate Wasteful and Hard-to-Open Gadget Packaging

Amazon has used their considerable marketing clout to question the necessity of the hard plastic containers that hold our favorite gadgets hostage. You know the kind. The "Spend four hours sawing at it with a steak knife" kind.
Beginning today, consumers can purchase from Amazon’s "Frustration-Free Packaging" section. Products sold in this section utilize streamlined packaging that often includes recyclable cardboard. 19 products are currently available in the new containers with many more to come in the near future. Amazon’s CEO purportedly has a vision of one day offering their entire catalog sans frustration.
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